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Leading underwear brand "Ethika" has collaborated with some of their friends, and some of our favorite artist, athletes. Ethika launched in 2001 founded by Malcolm McCassy and Chairman & CEO Matt Cook. The stylish variations of clothing are designed to fit your personal identity and lifestyle comfortably. Ethika wants their products to be the first thing you put on and last thing you take off at night. The Ethika Familie is really big and some of its members are Meek Mill, Dave East, Danny Garcia, Machine Gun Kelly, Jahlil Beats, T Dot IllDude, All Time Low, and Ben Baller to name a few. Ethika includes products for everyone including men, women, and kids. If you are looking for a stylish collection of various pieces Ethika is definitely the place to go to. To add on to the fashion the Ethika brand also loves music. So much so they released a project of cultural expression titled "RGB". They chose the name based on the "Addictive Color Theory" . [The RGB process consist of three different addictive colors red, green, and blue. The colors are mixed together to form thousands of colors and give life to various images, digital media, TV screens, and more. When the colors aren't mixed they're one dimensional but together they become magical]. So Ethika applied the RGB concept to create the RGB Mixtape project. The project incorporates a mixture of their Ethika Familie and unique rap artist together to create the 11 song mixtape. Each artist also designed an exclusive Signature Ethika Product to accompany the project. So check out the track list and listen to the mixtape .
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February 2023
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